The only thing you need to know about business
Posted on May 6th, 2010 in Uncategorized | No Comments »
Are you solving people’s problems?
Are you solving people’s problems?
The competitor to be feared is one who never bothers about you at all, but goes on making his business better all the time.
- Henry Ford
This post ties in (a little bit) with my last one, on 5 Reasons Why You Need CrossFit In Your Life.
CrossFit is great and I think that everyone can find their best fitness using its principles. However, some people will stop short of joining a CrossFit gym, even though it might be exactly what they need.
Why?
Well, its pretty simple really. CrossFit has an image problem. While many of you know CrossFit inside out, newcomers do not. To the newcomer, ‘CrossFitters’ often appear arrogant, elitist and belittling of others abilities.
Therein lies CrossFit’s biggest challenge. For CrossFit to be embraced by all, it needs to ditch the arrogance. Humility is far more becoming of someone who possesses a great gift – say, Elite Fitness. We’ve all met someone arrogant in our lives; possibly even someone in the CrossFit community. Its ugly. Don’t be that person. Its a waste and you’re giving the rest of us a bad name.
Michael Houghton, of CrossFit 951, has written a great article talking about the need for more humility in the CrossFit community. You need to be subscribed to the CF Journal to be able to read it. Its well worth the money if you’re not already signed up!
We need to recognise that the world of fitness does not begin and end with CrossFit. Everything has its place – yes, even Bosu balls – and we’ve all come from different exercising histories. Accept the fact that some people don’t want what you have. Be helpful, courteous and encouraging. Don’t scoff and explain why someone’s routine has been a complete waste of time. No one likes to hear that. No one likes to be made to feel like an idiot.
If you don’t learn this the easy way (i.e. reading this post) you’ll certainly learn it the hard way – you’ll wind up with no clients.
Being humble is really simple – keep your mouth shut
At its worst, CrossFit arrogance can be almost enough to turn you away for good. At its best, CrossFit it changes lives.
I know which I’d rather be dishing up.
People familiar with CrossFit will understand the common dilemma that presents itself when someone says to you, “So what’s this CrossFit thing you keep talking about all the time?”
CrossFit is notoriously difficult to sum up in just a one sentence reply.
At its essence, CrossFit is simply constantly varied, functional movement at high intensity. However, in reality, CrossFit is many things to many people. But regardless of why people get involved or what keeps them coming back, I think there are 5 fundamental reasons why everybody needs some CrossFit in their lives.
The list below is an attempt to crystallise exactly why CrossFit is so great and why you need it in your life.
I’m one of those people that thinks CrossFit can suit everyone. And it can – but many people are too closed minded, too afraid or too something-or-other to get into it just yet. And that’s fine. But the immortal words of Greg Glassman, “…our needs for fitness differ by degree, not kind…” still ring true and, someday, you’ll wake up and smell the Kool-Aid.
CrossFit will change your life.
For the past 2 months, I’ve been working for free. Yup, gratis.
While I don’t intend to be doing this forever, dare I say that I can’t work for free forever, it has given me a new perspective on the concept of work and what it means to me.
For me, working for zip over the past few weeks has been a blast. Admittedly, the finances have suffered a little, but not to the point that I’m a homeless bum (not yet, anyway). The amazing thing for me has been that I’ve loved every minute of that work, even though there was no direct monetary payback.
Think about this for a minute – if your boss suddenly told you that you weren’t going to be paid for the next two months and that he wanted you to turn up just for the pure enjoyment of it, what would your reaction be? I feel like 99% of you would tell him/her to ram that proposition straight up their ass and you’d quit on the spot. Am I right?
And perhaps that should tell you something. If your work isn’t fulfilling on its own (i.e. without monetary reward) then maybe you’re in the wrong game.
Don’t get me wrong – I won’t continue to give away my time for nothing. I can’t. After all, I man needs to eat! Providing a great service to people deserves reward and in most cases, great service is rewarded with great money.
But the hypothetical situation of having to work for free can help to give you an insight into whether or not you really love what you do.